Educate our fellow Americans about their military.  That it is a force for good.  Foster public awareness and understanding of Department of Defense missions, personnel, facilities, equipment and programs.

• The importance of their nation's role in the world and the need to protect it.
• Inform our fellow citizens that “the military” is actually our deployed neighbors who have stepped up to take their turn protecting all of us.
• Through SOT Media, Americans learn about their military, which fosters public awareness and understanding of Department of Defense missions, personnel, facilities, equipment and programs.
• High quality PSAs and social media videos that show the principles, reasons and character involved underlying a person's service the military.